{"title":"Ivanhoe’s red selection","description":"\u003cp\u003eA curated selection of our red garments for women and men. Here you’ll find red wool sweaters, cardigans, vests and accessories in the shades Deep Red, Chilli Red, Bossa Nova and Red Clay, all made from wool and knitted in our own factory in Gällstad, where we have been making wool clothing since 1946.\u003c\/p\u003e\u003ch2\u003eFour shades of red\u003c\/h2\u003e\u003cp\u003eDeep Red is the deep, dark shade with a muted elegance. Chilli Red is brighter and more saturated. Bossa Nova leans toward a warm burgundy, while Red Clay is a muted brick shade. All four add a pop of color to neutrals, gray and navy blue.\u003c\/p\u003e\u003ch2\u003eWool that keeps you warm\u003c\/h2\u003e\u003cp\u003eFelted wool creates a dense, wind-resistant garment that keeps you warm even when the weather outside is damp and chilly. Wool naturally regulates temperature and resists odors, so the garments rarely need washing. Air them instead to make them last longer.\u003c\/p\u003e\u003ch2\u003eTraceable wool from Gällstad\u003c\/h2\u003e\u003cp\u003eThe wool is certified according to RWS and OEKO-TEX, meaning the raw material is traceable and production is controlled. Knitting takes place in our own factory in Gällstad, while further processing is carried out by partners within the EU and EEA.\u003c\/p\u003e","products":[{"product_id":"sire-crewneck-100-ull-deep-red","title":"SIRE CREWNECK — DEEP RED","description":"\u003cp\u003e\u003cstrong\u003eA fantastic lovely crewneck sweater with a nice pattern.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eClassic crewneck style with a folklore inspired pattern. Knitted in 100% wool and will for sure be a long time favourite! 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Inverted zip at front and in side pockets. Tonal embroidery on upper left arm.\u003c\/p\u003e\u003cspan\u003e- Inverted zip at front\u003c\/span\u003e\u003cbr\/\u003e\u003cspan\u003e- Zipped side pockets\u003c\/span\u003e\u003cbr\/\u003e\u003cspan\u003e- Embroidery on upper left arm\u003c\/span\u003e\u003cbr\/\u003e\u003cspan\u003e- Bluesign®-certified yarn,  Mulesingfree wool, OEKO-TEX® certified zipper\u003c\/span\u003e\u003cbr\/\u003e\u003cbr\/\u003e\u003cspan\u003e- 100% Wool, Boiled wool quality\u003c\/span\u003e\u003cbr\/\u003e\u003cspan\u003e- 450g\/m²\u003c\/span\u003e\u003cbr\/\u003e\u003cbr\/\u003e\u003cspan\u003e1. Hang the garment out for airing \n2. 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